David Merrick
Sales and Marketing - Skills Translational | Animal Health Business Consultant | Collaborator | Go-To-Market Leadership
- Role
- Sales Manager at Smart Motors Toyota
- Location
- Madison, WI, US
- LinkedIn followers
- 500 followers
About David Merrick
David Merrick is a seasoned sales and marketing executive and founder of Merrick Pet Wellness (DBA Merrick Wellness, LLC), with over 25 years of industry experience spanning digital marketing, sales, distribution, manufacturing, and academia. With a family legacy in animal health, David has successfully led product innovation, market expansion, and business development across multiple sectors, including pharmaceuticals, nutraceuticals, and medical cannabis (CBD) for pets and humans.He co-founded Quincy Animal Health (makers of Neutricks®) and has held senior roles in both established and startup organizations, including a Swiss-based RFID firm and generic pharmaceutical companies. David has also advised boards and founding partners of companies in wound care and animal health.A recognized speaker on senior pet care and cognitive health, David is a founding board member of the International Veterinary Senior Care Society (IVSCS). He is a former U.S. Navy Diver and a lifetime member of the Disabled American Veterans (DAV). He holds a BA in Natural Science with minors in Chemistry and Biology.Core Strengths:Strategic Planning • Product Development • Market Penetration • Sales GrowthE-commerce & Distribution • Team Leadership • Clinical Research • Business DevelopmentManufacturing Oversight • Board Relations • Global Networking • Talent Management
Experience
Sales Manager
Jan 2026 — Present · Madison, WI, US
Smart Motors Toyota is a long-established car dealership in Madison that sells new and used vehicles—primarily Toyota models—and provides services like financing, maintenance, repairs, and body work.Founded in 1908, it is one of the oldest auto dealerships in the U.S. and has built a reputation in the region for customer service, a large vehicle inventory, and full-service automotive support.
Education
Carthage College
Natural Science, & m: Chemistry, Biology
US NAVY, Deep Sea Diver training
Deep Sea Diver 2nd Class
Green Flower Academy
Certification: Cannabis Fundamentals, Cannabis
2018 — 2018
Academy of Cannabis Science
Cannabis Professional Course and Pets and Cannabis Course, Medical Cannabis
2018 — 2018
Bright Dawn
Ordained Buddhist Minister, World Buddhism, American Buddhism
2009 — 2011
Green Flower Academy
Cannabis Patient Care Certification Program, Medical Cannabis
2019 — 2019
Skills
- Veterinary
- Dogs
- Pet Care
- Distribution Strategies
- Sales
- Product Marketing
- Manufacturing
- Pets
- Competitive Analysis
- Sales Operations
- Strategy
- Contract Negotiation
- Start-Ups
- Channel Sales
- Product Development
- Analysis
- Online Marketing
- Customer Relationship Management (Crm)
- Horses
- Sales Management
- Management
- Team Building
- New Business Development
- Veterinary Medicine
- Marketing
- Business Strategy
- Business Development
- Fundraising
- Strategic Planning
- Business Analysis
- Marketing Strategy
- Crm
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