David M. Snyder
Director, Global Commercial Communications and Public Relations at Smith+Nephew
- Role
- Director, Global Commercial Communications and Public Relations at Smith Nephew
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About David M. Snyder
Dynamic, results-oriented communications professional with comprehensive skills and 25+…
Experience
Director, Global Commercial Communications and Public Relations
Jun 2008 — Present · Andover, MA, US
Responsible for comprehensive global commercial communications and public relations programs across all of Smith+Nephew’s franchises including Orthopedic Reconstruction, Sports Medicine, Trauma & Extremities, ENT, Wound Management, Robotics, Biologics and ASC’s. Develop strategic and tactical communication plans for integrated, omni-channel initiatives including product launches, clinical evidence campaigns, digital/social media execution, M&A integrations, executive and KOL thought leadership, change management, crisis communications, corporate and social responsibility and employee success and recognition. Manage global commercial public relations and serve as primary point of contact for press/media inquiries. Serve as company spokesperson for briefings with HCPs, present at corporate town halls, and new hire sales training. Assist externally with capital market events and investor roadshows. Provide strategic communication counsel to Smith+Nephew executive leadership. Manage a staff of eight global communications professionals.
Education
Babson College
Bachelor of Science, Marketing/Communications
1989 — 1993
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