David Holmes
Marketing at Hatcheri Foods
- Role
- Customer Marketing Manager at Hatcheri Foods
- Location
- Danville, CA, US
- LinkedIn followers
- 500 followers
About David Holmes
Driven and creative professional with over 16 years of progressively responsible experience as a Brand Builder. Successful goal-driven client relations expert with a specialty in brand management, corporate strategy, category management and financial analysis. Exceptional communicator with excellent team leadership and training abilities.
Experience
Customer Marketing Manager
Jan 2021 — Present · San Francisco, CA, US
Responsible for building customer strategies to expand and grow FMCG brands. Developing selling strategies, customer-specific promotional plans, distribution priorities and pricing strategies for the Snapdragon brand at Hatcheri.• Create fact-based selling presentations for all customer appointments.• Develop actionable insights using IRI and other data sources to identify customer growth opportunities.• Monitor promotional effectiveness to ensure efficient trade spend and positive ROI.• Led bottom-up development of annual operating plan.• Responsible for brand forecasts used for production scheduling.
Education
Willamette University MBA
Master of Business Administration - MBA, Finance
2002 — 2004
Humboldt State University
Bachelor of Arts, Economics
1996 — 2000
Skills
- Trade Marketing
- Consumer Products
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Category Insights
- Sports Marketing
- International Development
- Quantitative Research
- Project Planning
- Forecasting
- Management
- Financial Analysis
- Strategic Partnerships
- General Management
- International Business
- Leadership
- Qualitative Research
- Process Improvement
- Microsoft Office
- Sales
- Product Marketing
- Data Analysis
- Marketing
- Competitive Analysis
- Strategic Planning
- Hyperion Enterprise
- Project Management
- Pricing Strategy
- Microsoft Powerpoint
- International Business Development
- Pricing
- Market Research
- International Marketing
- Product Development
- Analysis
- Financial Modeling
- Retail
- Category Management
- P&L Management
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