David Hohf
Senior Product Manager Product Owner @General Motors
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WORK HISTORY
Senior Product Manager Product Owner @General Motors
Warren, MI, US
Connected Vehicle Product Strategy and Execution• Owned the vision and roadmap for Security Recording and Live View features.• Launched OTA Status and History in mobile apps, improving transparency in vehicle software updates and mobile engagement into the app by 32%. • Increased $39M in revenue with the launch of Security Recording.• Led go-to-market execution for connected services, driving digital subscription growth.• Championed adoption of emerging technologies to fuel innovation in connected vehicle offerings.Data-Driven Product Development• Translated user insights, market research, and competitor analysis into actionable product features.• Conducted revenue modeling and analysis to guide strategic decisions.• Defined KPIs, success metrics, and acceptance criteria to ensure product quality and performanceTechnical Enablement and Validation• Drove product delivery by developing PRDs and rollout strategies for cross-functional engineering teams.• Secured rare test benches and vehicles to accelerate product validation and delivery timelines.Stakeholder Engagement and leadership• Partnered with sales and marketing teams to shape a data-informed GTM strategy.• Presented product demos to senior leadership, aligning stakeholders on roadmap priorities.• Navigated cross-functional escalations, resolving issues in a fast-paced matrixed environment.
EDUCATION
Western Michigan University - Haworth College of Business
BBA
University of Michigan-Dearborn
Master of Science - MS
ABOUT DAVID HOHF
Versatile Senior Product Manager with 10+ years of experience leading strategy, execution, and innovation across connected vehicle technologies, fintech platforms, and SaaS solutions. Skilled in technical execution and coaching teams through repeated delivery of complex, multi-system products. Adept at bridging the gap between customers and technology by collaborating with cross-functional teams and stakeholders with empathy. Leveraged data-driven insights and agile methodologies to deliver impactful solutions.
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