David Guinan
GM, Table Tennis TV | President, Horse & Country | Creator of Cowboy Channel+ | Co-Founder, Ascentive Capital, building 360° communities that grow sports from grassroots to global
- Role
- President at Horse & Country
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About David Guinan
David Guinan is a digital executive and media entrepreneur with more than 30 years of experience in streaming, emerging technologies, and product innovation. He currently serves as General Manager of Table Tennis TV, a global streaming platform dedicated to unifying the sport of table tennis, connecting players, fans, and federations through live coverage, storytelling, and technology.At the (strong) insistence of his horse-jumping daughter, David also serves as President of Horse & Country (horseandcountry.tv), where he’s leading the network’s digital transformation and expanding its reach across equestrian sport and lifestyle.He is also the Creator of Cowboy Channel+, which grew from zero to over subscribers in less than four years. The platform now streams more than 950 live rodeos and five million hours of content annually, ranking among iTunes’ top five highest-grossing sports apps, especially during the Wrangler National Finals Rodeo.Most recently, David co-founded Ascentive Capital with Jeffrey Lee, an investment and advisory group focused on growing sports from the point of entry to professional. Ascentive builds 360° communities around athletes, fans, and federations, helping underserved sports realize their full commercial and cultural potential. David’s career began in New York as Director of Programming at Word.com, where he launched the internet’s first online video advertisement. He later joined MTV Networks, helping MTV.com become the #1 site for the 18–24 demographic and shaping the online identities of Beavis & Butthead and Celebrity Deathmatch.He has embraced new AI toolsets, integrating multi-modal machine learning into workflows, and frequently presents on how these innovations will shape the future of sports and media. He also leads creative and technical teams developing XR and streaming products for organizations including the CDC, UNMC, and Standard Nutrition.In addition to his digital work, David has produced films and branded content for the English Premier League, Chelsea FC, and Paul McCartney.
Experience
President
Aug 2025 — Present · London, GB
Overseeing global strategy, content, and platform growth for the leading destination in equestrian sport and lifestyle.
Education
University of Wisconsin-Madison
Bachelor of Arts - BA, Comparative Literature / Linguistics
1991 — 1996
Maine Media Workshops
Certificate - Television Commercial Production
2008 — 2008
Université Sorbonne Nouvelle
Critical Studies, Literary Theory and Film Studies
1993 — 1994
The Haverford School
High School Diploma
1985 — 1991
University of Nebraska Medical Center
Master of Computer Applications - MCA, Augmented Reality / Virtual Reality / Data Visualization
2018 — 2019
Skills
- Advertising
- Media Production
- Creative Writing
- Screenwriting
- Editing
- Facebook Marketing
- Feature Films
- Film Production
- Social Media
- Social Media Marketing
- Cinematography
- Journalism
- Storytelling
- Creative Services
- Short Films
- Independent Film
- Digital Media
- Video
- Content Strategy
- Videography
- Video Ethnography
- Documentaries
- Multimedia
- Social Media Measurement
- Live Events
- Digital Strategy
- Post Production
- Film
- Video Production
- Web Video
- Entertainment
- Camera
- Music Videos
- Television
- Producing
- Broadcast
- Hd Video
- Photography
- Broadcast Television
- Creative Direction
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