David Emrick
Senior E-Commerce Manager
- Role
- Senior E-commerce & Technology Manager at Looptworks
- Location
- Beaverton, OR, US
- LinkedIn followers
- 500 followers
About David Emrick
A visionary e-commerce leader adept at leveraging technology and consumer trends to drive…
Experience
Senior E-commerce & Technology Manager
Sep 2021 — Present · Portland, OR, US
Drove the evolution of Looptworks’ eCommerce strategy to support a shift to B2B while maintaining and optimizing the DTC channel. Managed external web development partners to deliver a faster, more user-friendly site, including streamlined navigation, optimized product pages, and a new customer review system. Collaborated closely with sales, product, and operations teams to ensure the platform aligned with business goals, merchandising, and storytelling needs. Leveraged analytics to prioritize enhancements, improve conversion rates, and boost performance metrics, achieving a 300 %+ increase in overall site performance. Directed email and content marketing initiatives, issued RFPs, and oversaw tool selection for CRM and customer journey improvements.
Education
Portland State University
Bachelor of Science - BS
Skills
- Advertising
- SEO Copywriting
- Email Marketing
- Marketing Strategy
- Copywriting
- SEO
- Employee Training
- Online Advertising
- Search Engine Optimization (SEO)
- Brand Development
- Microsoft Office
- Web Analytics
- Social Media Marketing
- Social Media
- Online Marketing
- Marketing
- Google Adwords
- E-Commerce
- Google Analytics
- Customer Experience
- Retail
- Adobe Photoshop
- Direct Marketing
- Customer Retention
- Customer Service
- Digital Marketing
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