David Cerezo
Director of Rooms @The Peninsula Hotels
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WORK HISTORY
Director of Rooms @The Peninsula Hotels
London, GB
Responsible for the Front Office, Concierge, Guest Services, Car Fleet, Housekeeping, Laundry and Spa departments with over 220 employees.Achievements-3 Michelin Keys Award by Michelin guide 2024 and 2025-Division set up restructure achieving over £2.5m savings in 2024 in contract services and labor costs and over £3.5m during my tenure-Front Office tasks review to improve the hotel profitability: open balances handling, minibar charges, upselling, car fleet utilization and valet parking charging -Implementation of the Guest Relations department -Housekeeping department restructure to improve the quality and productivity -Talent retention: over 60 internal promotions/transfers and 12 direct recruits-Record breaking results for July and August 2025, achieving RevPAR rank 1 for both months-Rooms profitability increase and cost reduction YOY-Ricari partnership implementation in our spa and Spa Membership review to improve profitability
EDUCATION
Universidad Pontificia de Salamanca
Bachelor’s Degree, Public Relations/Image Management
Real Centro Universitario Escorial-María Cristina
Master’s Degree, Sales, Distribution, and Marketing Operations, General
SKILLS
ABOUT DAVID CEREZO
Seasoned hotelier with over 15 years of international experience leading Rooms Division operations at some of the world’s most iconic luxury hotels, including Four Seasons, Mandarin Oriental, Claridge’s, and The Peninsula London.Trusted Executive Committee member for more than six years, I am known for blending strategic vision with operational excellence—consistently driving guest satisfaction, profitability, and team engagement at the highest level.At Claridge’s, I played a pivotal leadership role during a transformative period that included a landmark renovation, Brexit, and the COVID-19 pandemic. Under my leadership, the housekeeping team achieved new benchmarks in quality, efficiency, and guest satisfaction.My tenure at Mandarin Oriental and Four Seasons further deepened my expertise in performance optimization, talent development, and guest loyalty enhancement.As Director of Rooms at The Peninsula London, I led a diverse team of over 200 professionals representing more than 40 nationalities. My leadership contributed to record-breaking results in guest satisfaction, ADR, and occupancy—while simultaneously reducing considerably operational costs. The property is now positioned as a market leader in London’s luxury hospitality scene and was awarded Three Michelin Keys for two consecutive years.Specialities Summary: Luxury 5* Hotels Management | Rooms Division | Hotel Openings & Renovations | Luxury Resorts | Leadership and Team Development | Events and Sales | Residential Operations - Private and Rental | Recruitment | Engineering
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