Dave Pektas
Digital Marketing Consultant | I Help Companies Reach Goals
- Role
- Digital Marketing & Search Strategist at Search Mechanix
- Location
- Winter Park, FL, US
- LinkedIn followers
- 500 followers
About Dave Pektas
PPC and Media Marketing Leader Digital marketer with 17 years specializing in paid…
Experience
Digital Marketing & Search Strategist
Oct 2008 — Present
I provide digital marketing support for clients and ad agencies. I have experience with SEM, SEO, social, display, remarketing, analytics and email. I am a quick-learner and can work with other platforms as needed. I have experience with other platforms such as Marketo, Salesforce, Hubspot, Pardot, Omniture, Doubleclick, Kenshoo, Marin, Raven, Spyfu, SEMRush, Moz, Wordpress & Elegant Themes. Some optimization highlights for clients include: increasing ROAS by 25% vs previous holiday period, 3x more lead volume with 84% lower cost/lead & 75% lower cost/call in first month. I stay current with certifications and am committed to building more digital marketing skills to assist my clients.
Education
University of Central Florida
Master of Business Administration (M.B.A.)
2016 — 2018
Young Harris College
Associate of Arts (AA)
1991
The University of Georgia
Bachelor's degree, Journalism - Advertising Focus
1993
Skills
- Search Advertising
- Msn Adcenter
- Google Adwords
- Social Media Marketing
- Digital Strategy
- Advertising
- E-Commerce
- Google Analytics
- Media Planning
- Sem
- Mobile Marketing
- SEO
- Ppc
- Web Analytics
- Online Advertising
- Landing Page Optimization
- Digital Marketing
- Email Marketing
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