Dave Francois
Product | Strategy | Business Development | ATSC 3.0
- Role
- VP, Consumer Product at The E.W. Scripps Company
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Dave Francois
Dynamic executive with 18 years of leadership in strategy, partnerships, and innovation, primarily in the media industry.
Experience
VP, Consumer Product
Sep 2025 — Present · Cincinnati, OH, US
I lead the Consumer Product organization within Scripps Technology Group, overseeing the strategy, design, and delivery of streaming and digital products that connect millions of consumers to Scripps’ network and local brands.In addition to the consumer portfolio, I also guide Scripps’ role in ATSC 3.0 platforms and the EdgeBeam Wireless joint venture, shaping how next-generation broadcast and broadband technologies come together to expand reach, data, and monetization opportunities.My focus is on: • Building a unified product vision and roadmap across network and local brands • Advancing product analytics, personalization, and cross-platform integration • Partnering with engineering, data, and marketing to grow engagement and ARPU • Leading innovation in NextGen TV (ATSC 3.0) and EdgeBeam Wireless distribution • Creating a high-performing, consumer-centric culture inside Scripps Technology Group
Education
James Madison University
Bachelor of Arts, Political Science
Skills
- Mobile Applications
- Social Media
- Video
- Change Management
- Community Development
- Advertising
- New Media
- Blogging
- Online Advertising
- Journalism
- Breaking News
- Strategy
- Management
- Editing
- Digital Strategy
- French
- Community Building
- Mobile Strategy
- Digital Media
- Web Content
- Television
- Broadcast
- Leadership
- Content Strategy
- Digital Marketing
- Analytics
- Public Relations
- Video Production
- Media Relations
- Content Management
- Social Networking
- Social Media Marketing
- Marketing
- Mobile Devices
- Writing
- Broadcasting
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