Dave Lukasik
Brand Protection Manager providing comprehensive channel management solutions that support the sale of authentic product at the right price through the right platforms
- Role
- Director of Brand Protection at Urban Armor Gear Uag
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Dave Lukasik
I am a brand protection professional with over a decade of experience developing…
Experience
Director of Brand Protection
Jan 2015 — Present · Chicago, IL, US
Currently wearing the following hats!Lenovo, Motorola Brand Protection Manager – Sonix, Annex Products, CandyLipz Freelance Brand Protection Consultant for numerous clientsWell Experienced in the followingHigh volume enforcement on global ecommerce platformsManagement of the most popular ecommerce IP platforms including.• Amazon Brand Registry• AliProtect• MercadoLibre WISH Brand Partner ProgramCollaboration with outside investigators and counsel on IP concerns and strategyManagement of IP service providersCovert test purchasesOpen-source investigationsSME speaking engagements at global brand protection conferences Conducting training Customs and law enforcement officials around the globeDevelopment and distribution of brand protection guidebooksResultsPartnered with HSI in the development of four federal counterfeiting cases. Testified on behalf of my clients resulting in four convictions.Developed the business case for and instituted Motorola’s first Global Brand Protection team, managing a multi-million-dollar budget.Recovered greater than $25M annually removing counterfeit product from the marketplace, while under a hiring freeze and working with a limited headcount.Instituted a meeting with the Alibaba team in Hangzhou, China to coordinate enforcement efforts on the Alibaba platforms. Client is now selling Authentic product on Alibaba with very little counterfeit offerings.Recognized by HSI, and Outside Counsel as developing a \"Best Practice\" approach to designing and implementing an Anti-Counterfeit Strategy.Developed a channel management program through Amazon’s Brand Registry program that improved clients buybox from 10% to 60% in nine months by identifying and removing sellers violating Amazon policies. Developed training seminars for both external and internal stakeholders emphasizing the importance of protecting our brand integrity.
Education
Marquette University
MS
1998 — 2001
University of West Bohemia, Pilsen
International Studies
2000 — 2000
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