Datt Patel
Director, Programmatic Partnerships - DSP @ Atmosphere TV
- Role
- Director, Programmatic Partnerships at Atmosphere TV
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Datt Patel
I’m a programmatic partnerships leader with 10+ years of experience across the digital media ecosystem—spanning DSPs, SSPs, agencies, and brands. I specialize in driving revenue growth through strategic GTM planning, platform enablement, and buyer development across programmatic channels including CTV, DOOH, mobile, and display. Whether building/optimizing deal structures, or leading sales enablement for programmatic adoption, I bring a unique mix of technical fluency, commercial acumen, and collaborative leadership.I’m passionate about simplifying complexity, mentoring teams, and connecting programmatic innovation to tangible business results. If you’re looking to collaborate on programmatic transformation at scale—let’s connect.
Experience
Director, Programmatic Partnerships
Jul 2025 — Present · NY, US
Atmosphere makes TV fun to watch in valued businesses like restaurants, bars, gyms, airports, point of care, and retail locations.Available across US, Canada, UK, and AU - 30+ curated channels deliver captivating, brand safe, short form content that align to a wide variety audiences. Atmosphere Sports & NOW channels offer exclusive streaming coverage that entertain, engage, inform, and inspire!Capturing the attention of 160M monthly viewers - Brands can scale their key messaging and drive action with custom dynamic creative & proximity to OWN the out of home TV viewing experience around major sports, events, and holidays.
Education
The University of North Carolina at Chapel Hill
Bachelor of Science, Applied Sciences - Biomedical Engineering
2007 — 2011
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