John Keating

CEO @Dark Horse

Manchester, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2025 — Present

CEO @Dark Horse

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Helping clients go from 7 to 8 figures and thus taking Dark Horse from 7 to 8 figures. Live what you preach.Making myself redundant one day at a time.

EDUCATION

N/A

Sir John Deanes College

Bachelor of Science (BSc)

1998 — 2001

The University of Manchester

Bachelor of Science, Systems Engineering

SKILLS

List BrokerageListsDirect MarketingB2b DataB2c DataDatabrokerMailing ListsMarketing ListsB2bLead GenerationEmail MarketingMarketingB2b MarketingBusiness DevelopmentMarketing ManagementB2cCustomer AcquisitionDatabase MarketingTelemarketingDirect MailDigital MarketingStart-UpsOnline Lead GenerationMedia PlanningOnline AdvertisingIntegrated MarketingDigital StrategyMedia BuyingMulti-Channel MarketingCampaign ManagementMobile MarketingPpcEndorsementsConversion OptimizationAffiliate MarketingSemWeb AnalyticsOnline MarketingWeb MarketingGoogle Adwords

ABOUT JOHN KEATING

If you would have told John, 20 years ago, that he would be an ACEO (AlphaCEO) of a multi-million successful digital agency, he would certainly have believed you. You don\'t hit the capitalist heights and become an industry big captain hitter without a profound ego taking you there.John pushes HIS teams hard. Hard but fair. Every 6 day working week comes with free patented 15 min lunch hour and rota usage of repurposed phone rooms for sleeping cubicles. And a Secret Lab chair.At Dark Horse, we don\'t believe in overtime. We are proud to pay for every minute worked over contracted 50 hour weeks. At Dark Horse, we believe everything should be 50/50. It\'s only fair. 50 hour weeks for 50 weeks of the year. Over that, anytime is 100% ALL yours.John\'s career highlights include multiple leadership award wins within Dark Horse and rising to the top of the company he created 6 years ago. Outside of this, John philanthropically sits peacock proud as Head Judge of Dark Horse Awards.John\'s desk is mahogany with a leather stiched insert awash with schooner oil. This nautical creative vessel was purpose built to remind the team of the ship within leadership. As he reminds everyone at the daily town halls, Marketing is an anagram of Mr Keating and Thought Leader is an anagram of Hot Thug Leader.It\'s easy for his cultivated team to do the math on that one.

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John Keating — CEO at Dark Horse in Manchester, GB | Unifers