Dasha Casanova Munoz
Event Production Manager I Partnerships I CSM I Program Development
- Role
- Event Production Manager at Convene
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Dasha Casanova Munoz
Brand Strategy professional with over seven years of experience in product development, digital marketing, and content production background. Dedicated to implementing cohesive narratives across media channels, providing sustainable storytelling, and project management for Wellness, Healthcare, Hospitality, Entertainment, and Online Media industries. Experience in managing strategic communications by leading product journeys in cross-functional teams and executing CRM/ CX initiatives for a high volume of stakeholders across content platforms. Managed marketing strategy and production on end-to-end event activations and programming for Convene, Westin, Houston Methodist, THE WELL, CORE Hydration, HBO, and Shiseido, among other brands in the corporate and start-up businesses.I’m a curator of product and communication landscapes that require articulate strategic planning with the intersection of UX, CX, and AI infrastructure. My interest in circularity and innovation comes from my curiosity about effectively merging data and storytelling. With the recognition of product mapping, implementing a marketing strategy on the product funnel translates into a robust communication pipeline for stakeholders and top-tier executives. Through my work, I’m looking to reframe communications pathways for brands\' product lifecycles by applying design thinking initiative into product development and ensuring operations and ROI that serve both panels. Coming from an International background, scalability gravitates as a key component when placing strategy. Overwing editorial and copy for multiple brands has provided a high-quality lens for identifying the distinction between tone and voice for each campaign. Would be incredible to have you in my network. Let’s connect!Areas of expertiseProduct Development /Content Management / Digital Marketing/Public Relations / Brand Strategy / Media Relations/ CSM/Copywriting / Editorial/CRM/ Events & Programming Production
Experience
Event Production Manager
May 2024 — Present · New York, NY, US
Education
Universidad Monteávila
Bachelor of Fine Arts - BFA, Major In Journalism and Media Communications
Columbia University
Certificate, Digital Marketing Intensive
MIT Sloan School of Management
Certificate , Business Process Design for Strategic Management
University of North Texas
Minor, Film, TV & Radio
UCAB - Universidad Católica Andrés Bello
Digital Marketing Certifcate , Business, Management, Marketing, and Related Support Services
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