Dasha Astrakhantsev

About Dasha Astrakhantsev

I am a curious and driven individual with a strong interest in strategic marketing, brand development, and sustainability. Through my involvement in brand strategy and business development, I have gained valuable insights into the creative and analytical processes that drive growth and transformation. I am eager to broaden my perspective, deepen my marketing knowledge, and contribute to innovative, sustainable business solutions that make a meaningful impact in the world. If you\'re looking for someone who\'s not afraid to face challenges head on, who\'s always striving to be better than yesterday, and who firmly believes that with the right mindset, anything is possible - well, I\'m your person!

Experience

1. Keyholder

   ba&sh

   Mar 2025 — Present · San Diego, CA, US

   Oversee client experience and consistently exceed sales targets for a certified B Corp luxury fashion house by delivering personalized styling, building lasting client relationships, and managing daily operations to maintain a high-performing store focused on exceptional service, strong team execution, and brand integrity• Lead visual merchandising strategy by conceptualizing and organizing seasonal floor sets and product displays that highlight new collections, enhance storytelling, and create a cohesive, elevated brand experience • Cultivate a loyal client base through personalized styling sessions, deep product knowledge, and consistent outreach, driving repeat business and contributing to sustained sales growth

Education

• College of San Mateo

  Associate's degree, Business Administration and Management, General

  2019 — 2022

• San Diego State University

  Bachelor's degree, Business Administration and Management, General

• Nova School of Business and Economics

  Master's degree