Daryll McDade

About Daryll McDade

Driven, seasoned professional with a track record as a dynamic and creative leader for envisioning and establishing new businesses, improving performance of established businesses and building and leading teams to bring products to market and deliver results. Over the course of my career I have:• Developed go-to-market strategies to bring new products to market, to reinvigorate existing products and to reshape products to address competitive and market forces including product definition, market and competitive analysis, segmentation, positioning and messaging and product launch execution. • Evaluated strategic business and market development opportunities including qualifying, prospecting and prioritizing partnerships aligned to organization initiatives to drive revenue, grow share and build developer ecosystems.• Led and closed complex negotiation and structuring of partnership agreements including financial analysis, engineering due-diligence, marketing execution and governance frameworks.• Built, maintained and deepened strategic relationships with senior/executive level decision makers becoming a trusted advisor to both large enterprises to growing startups.• Managed, led and collaborated with cross-organizational teams to bring initiatives from definition to delivery including business development, strategy development, capital budgeting and performance management.• Hired, developed and coached teams to plan and execute all aspects of go-to-market execution from pipeline management, to sales execution, to competitive and market analysis, to marketing communications, to product development.Specialties: New product development, strategy development, business development, product management, competitive analysis, negotiation

Experience

1. Head of Marketing, Air Cargo

   Amazon

   Jan 2024 — Present · Seattle, WA, US

   Leading the Marketing function for a new Amazon business leveraging Amazons world class supply chain.

Education

• University of Washington

  MBA, Marketing and Technology

  1997 — 1999

• UW Foster School of Business

  Master of Business Administration (MBA), Computer/Information Technology Administration and Management

  1997 — 1999

Skills

• Product Launch
• Program Management
• Budgets
• Strategic Partnerships
• Cloud Computing
• Mobile Devices
• Entrepreneurship
• Early-Stage Startups
• Strategy
• Enterprise Software
• Marketing
• Leadership
• Business Intelligence
• Business Development
• Go-to-Market Strategy
• Competitive Analysis
• Start-Ups
• Management
• Saas
• Cross-Functional Team Leadership
• Negotiation
• Marketing Management
• Product Management
• Product Development