Daryl Heroux

Vice President Media @Critical Mass

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2023 — Present

Vice President Media @Critical Mass

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Toronto, ON, CA

EDUCATION

1999 — 2001

Sheridan College

Advertising, Sheridan Scholar

SKILLS

Media PlanningDigital MarketingMedia StrategyDigital StrategyMedia BuyingIntegrated MarketingMarketing CommunicationsStrategic CommunicationsOnline AdvertisingCreative StrategyDigital MediaMobile Marketing

ABOUT DARYL HEROUX

Experience, Leadership, Strategy.I am an adaptable strategist who knows the importance of connecting all aspects of a business to formulate the optimal go-to-market strategies. Whether executing multimillion dollar national campaigns or local, grassroots initiatives - the importance of strategic thinking remains paramount on the projects I manage.Being the key contact for multiple clients has developed my interpersonal skill set and resulted in strong business (and personal) relationships with both clients and media partners alike. I also know the importance of having a united internal network to ensure company productivity and efficiencies.Experience in both mass consumer and b2b clients.

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Daryl Heroux — Vice President Media at Critical Mass in Toronto, ON, CA | Unifers