Darryl Gibson

Regional Director of Sales and Marketing

Role
Regional Director of Sales and Marketing at LBA Hospitality
Location
Lancaster, TX, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Darryl Gibson

Accomplished Vice President and Regional Director of Sales & Marketing with a proven track record of driving revenue growth, market expansion, and strategic business development in the hospitality industry. Experienced in leading high-performing teams, optimizing sales strategies, and collaborating with ownership to align objectives for sustained success. Expertise spans catering, food & beverage operations, front office management, hospitality leadership, and high-impact sales execution. A dynamic sales professional with a strong foundation in relationship-building and strategic planning, backed by education from Davenport University.

Experience

  1. Regional Director of Sales and Marketing

    LBA Hospitality

    Nov 2025 — Present · GA, US

    As a Regional Director of Sales & Marketing, I lead strategy and execution across a portfolio of properties. My focus is on driving revenue growth, expanding market share, and ensuring our sales teams are aligned with ownership goals.I work closely with General Managers and Directors of Sales to:• Develop and deploy regional sales strategies that maximize performance.• Mentor and build high‑performing teams, fostering accountability and results.• Analyze market trends and comp sets to anticipate shifts and identify opportunities.• Collaborate with revenue management and operations to optimize pricing, distribution, and guest engagement.• Strengthen partnerships with corporate, group, and travel accounts to secure long‑term business.My experience spans full service, select service, and extended‑stay hotels, giving me a broad perspective on how to position properties effectively in different markets. At the end of the day, my role is about creating strategies that deliver immediate impact while building sustainable long‑term value for our hotels and ownership groups.

Education

  • Davenport University

    Business Administration and Management, General

Skills

  • Front Office
  • Hospitality
  • Revenue Analysis
  • Sales
  • Resorts
  • Catering
  • Yield Management
  • Food
  • Hospitality Industry
  • Hotel Management
  • Hotels
  • Meeting Planning
  • Customer Satisfaction
  • Hospitality Management
  • Pre-Opening
  • Food
  • Banquets

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