Darryl A. Pratt

About Darryl A. Pratt

I connect AI to real business results.As Director of AI & Business Solutions at Omnicom Health’s 90NORTH team, I lead commercialization and delivery of an AI product suite for healthcare and Pharma clients. Partnering with agency teams to drive adoption, then orchestrating cross-functional delivery across data scientists, behavioral scientists, and medical, brand, and engagement strategists.My advantage is context. A decade of brand and marketing expertise across Pharma, CPG, and consumer health; including Merck, Johnson & Johnson, and Campbell Soup Company. I translate AI capability into outcomes that brand teams can act on and executives can stand behind.

Experience

1. Director, Ai & Business Solutions 90north

   Omnicom Health

   Dec 2024 — Present

   I lead the commercialization and delivery of Omnicom Health’s AI product suite — partnering with agency teams to drive adoption among existing clients, then orchestrating cross-functional delivery across data scientists, behavioral scientists, and medical, brand, and engagement strategists. Collaborating directly with product and data science teams to continuously optimize our AI products.

Education

• Rowan University

  Bachelor's Degree, Business Marketing

  2010 — 2014

• Rowan University

  Master of Business Administration (M.B.A.)

  2014 — 2016

Skills

• Microsoft Office
• Social Networking
• Teamwork
• Customer Service
• Microsoft Excel
• Powerpoint
• Research
• Windows
• Marketing
• Microsoft Word
• Photoshop
• Public Speaking
• Facebook
• Social Media
• Time Management
• English
• Event Planning