Darren Withers
Owner | Casino Guest Experience / Omnichannel Marketing & iGaming Consultant | Email, SMS & Mobile App Expert | Journalist
- Role
- Casino Business Development & Partnership Consultant at Engaged Nation
- Location
- Las Vegas, NV, US
- LinkedIn followers
- 500 followers
About Darren Withers
My professional experience is deeply rooted in Las Vegas and the casino/entertainment industry. I am a student of behavior and a master of communication channels. I am constantly looking to understand all the ways we can communicate the message, the value that we can create for people and maximizing every effort. My goal is to have a complete understanding of the spectrum of what\'s available to use and select the best tools, message and channels for the task at hand.Specialties: Mobile Marketing Association Tier 1 Certified
Experience
Casino Business Development & Partnership Consultant
Nov 2017 — Present
Engaged Nation has built the Award Winning REACH System as a new way to generate new customer acquisition and inspire loyalty from casino players and guests in their online experience onsite, on their mobile device or at home. The solution and service is turn-key allowing busy casino teams to sit back and watch promotions unfold. Engaged Nation even invests in the promotion, having skin in the game as you would expect of a true partner. This program is the only fully integrated online to on-property conversion system- called REACH 30. It allows clients to test out promotions for a short-term burst of activity without any long term contract. I am very happy and excited to represent Engaged Nation in the casino industry. If you\'d like to see how Engaged Nation can amplify your casino promotions and drive engagement at your casino, email e••••••••@darrenwithers.com.
Education
University of Nevada, Reno
BA
1997 — 1999
University of Nevada-Las Vegas
Bachelors Degree
1999 — 2002
McQueen High School
Honors Diploma
1993 — 1997
Skills
- Public Relations
- Business Strategy
- Account Management
- Online Advertising
- Budget
- Sem
- Event Planning
- Management
- Strategy
- E-Commerce
- Social Media Marketing
- Business Development
- Digital Marketing
- Relationship Marketing
- SEO
- Market Research
- Strategic Partnerships
- Digital Media
- Sales Management
- Integrated Marketing
- Lead Generation
- Marketing Communications
- Creative Strategy
- Start-Ups
- B2b
- Direct Marketing
- New Business Development
- Salesforce.com
- Event Management
- Digital Strategy
- Budgets
- Entrepreneurship
- Crm
- Ppc
- Product Marketing
- Sales
- Email Marketing
- Social Networking
- Brand Development
- Gambling
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