Darren Ryan

About Darren Ryan

With 20 years of experience as my career has progressed into an Executive Creative Director, I have been integral to developing strategic marketing initiatives that have resulted in high-percentage revenue increases. With extensive content strategy experience, it has been my passion to consistently enhance branding through creative storytelling and innovation. Through research & data analysis, I have also been able to take a project management approach to influence growth organization wide.As a leader, I have managed teams and focused on creative infrastructure through a mentorship approach. I am consistently leading relationship building efforts to strengthen the organization from a talent development and executive leadership outlook.Some of my key achievements include:Established the foundational workflow and built out each essential process and business practices from scratch, improving team workflows and increasing creative output by 26%Strategically built employee relationships through personalized mentorship, talent development, and creative direction to elevate the expectations for creative excellence, resulting in a 125% increase in award-winning projectsManaged 55 people through the growth of the organization with a $14M budget for all recovering costs, developing a world-class video studio to support the marketing, sales, and branding efforts, resulting in achieving 23 Telly awards for video productionCompeted against some of the top agencies in the world with overall revenue growth of 213%Rebuilt and rebranded the creative source team and department into Coca-Cola Studios by creating and implementing a 3-year and a 5-year strategic growth plan, growing, and managing the team from 12 to 45 associates in 4 yearsI am interested in connecting with other like-minded professionals in my field. Feel free to contact me through this profile if you wish to connect.

Experience

1. Senior Director of Creative

   VITAS Healthcare

   Sep 2024 — Present · Miami-Fort Lauderdale, FL, US

   As Senior Director of Creative, I lead the VITAS Healthcare Creative Studio—an in-house, multi-disciplinary team of creatives and digital storytellers—responsible for shaping and elevating the brand’s creative vision across all channels. I oversee creative strategy, concept development, and execution for campaigns that bring the VITAS mission to life: providing compassionate care and celebrating dignity at every stage of life.I partner closely with executive leadership and cross-functional teams to ensure brand cohesion, creative excellence, and measurable impact. My focus is on building a culture of innovation, empathy, and accountability within the Creative Studio—where design and storytelling meet purpose. Under my leadership, the team is driving a new era of brand expression through integrated campaigns and digital experiences that honor VITAS’ almost 50-year legacy and its future vision of care.

Education

• Westmoreland College

  Design

Skills

• Brand Management
• Cross-Functional Team Leadership
• User Experience
• Marketing Strategy
• Social Media
• Marketing Communications
• Crm
• Video Production
• Internet Video Production
• Management
• Digital Photography
• Creative Strategy
• Leadership
• Product Management
• Blogging
• Social Networking
• Interaction Design
• Photography
• Brand Development
• Mobile Marketing
• Interactive Storytelling
• Advertising
• Website Development
• Start-Ups
• Creative Direction
• Copywriting
• Strategic Planning
• Online Marketing
• Integrated Marketing
• Digital Media
• Online Advertising
• Product Development
• Meeting and Event Production
• Mobile Devices
• Interactive Media
• Direct Marketing
• Corporate Communications
• Business Strategy
• Social Media Marketing
• Interactive Marketing