Darren Santanna

Channel Manager - off Premise Ca Chains @William Grant & Sons

Alameda, CA, US
MOBILE NUMBERS
+15•••••••23

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WORK HISTORY

Sep 2022 — Present

Channel Manager - off Premise Ca Chains @William Grant & Sons

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US

Representing iconic brands including Hendrick’s Gin, Milagro Tequila, The Balvenie and Glenfiddich Single Malt Scotches, I have responsibilities of all off-premise chain channel regional activities. I collaborate with our distributor partner to plan and execute all William Grant activity in the market to include volume planning, spending initiatives, to achieve KPI objectives. I communicate education and training to my distributor sales teams, as well as conduct General Sales Meetings, and create state-wide incentives. I conduct buyer calls on my assigned regional chain accounts in Northern California to gain advantage of the WG & S portfolio in the market.

EDUCATION

1998 — 1999

Computer Learning Center

Associate of Arts - AA, Client-Server Programming

ABOUT DARREN SANTANNA

Hard working and driven to excel personally and professionally.Excellent verbal communication skills with 20 years of sales experience.Superior Customer Service skills.Team player, responsible, patient, creative, and self-confident.

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