Darren Irby
- Role
- National Marketing Officer at American Red Cross
- Location
- Conway, AR, US
- LinkedIn followers
- 500 followers
About Darren Irby
I grew up around strong personalities with bold tales of the South, so it\'s not…
Experience
National Marketing Officer
Nov 2007 — Present
Developed multi-year growth strategy and engaged in all aspects of marketing, including: market research, sponsorships, developing innovation and technology marketing platforms, promotions, brand development, message and content development, digital engagement and direct marketing. Produced and spearhead effective public and media relations strategies to support cause marketing and philanthropy campaigns with corporate partners including: Ford, 3M, Keebler, The Weather Channel, Warner…
Education
Harding University
BA, Communications/Religion/Political Science
1989 — 1993
Skills
- Non-Profits
- Editing
- Newsletters
- Leadership
- Marketing
- Event Planning
- Corporate Communications
- Public Speaking
- Message Development
- Corporate Social Responsibility
- Press Releases
- Social Media Marketing
- Copywriting
- Event Management
- Integrated Marketing
- Proposal Writing
- Speech Writing
- Media Relations
- Publicity
- Social Networking
- Fundraising
- Internal Communications
- Crisis Management
- Blogging
- Nonprofits
- Community Outreach
- Email Marketing
- Marketing Communications
- Strategic Communications
- Volunteer Management
- Community Development
- Strategic Planning
- Public Relations
- Crisis Communications
- Grant Writing
- Social Media
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