Darlene Smith Erfourth
I’m a creative art director with an art, design and entrepreneurial background who strongly believes in people and the power of creative ideas.
- Role
- Creative Art Director & Designer at Darlene Smith Creative
- Location
- Royal Oak, MI, US
- LinkedIn followers
- 500 followers
About Darlene Smith Erfourth
My work is built on three pillars: ideation, education, and creation. I craft purposeful…
Experience
Creative Art Director & Designer
Mar 2007 — Present · Detroit, MI, US
I specialize in art direction, graphic design, content creation, video production, and experiential marketing. Experienced in branding, web design, UI/UX, SEO, and digital marketing, email campaigns, press releases, media kits, newsletters, brochures, magazines, and dealer kits. I also develop style guides, manage budgets, oversee print production, and execute B2B strategies. Additionally, I coordinate vendor, staff, and media relations to ensure successful project outcomes.How can I help bring your vision to life?Clients: The Berline Group, Barry Graf Productions, Bulls Eye Soft Target Brand, Chato Hill Inc, Craig Fahle Show, Dingens Architects, Driven Solutions, First National Mortgage Bankers, GSTV, Kim Knapp Consulting, Milan Marketing, PathSeeker Wine, Rebuild, The Houlihan Group, Water Works Fund, New Business and others.
Education
Wayne State University
Bachelor of Fine Arts (BFA)
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