Darius Kemp
- Role
- VP, Client Strategy & Research at Research Narrative, Inc
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Darius Kemp
Throughout my career, I\'ve thrived on challenging the status quo, transforming challenges…
Experience
VP, Client Strategy & Research
May 2022 — Present
Member of Firm’s Leadership Team. Lead strategy consulting engagements focused on creating and implementing quantitative and qualitative research to guide business decisions. Lead company efforts to create and implement new capabilities and solutions to enhance operational effectiveness and widen business opportunities. Lead and participate in business development efforts. • Led strategy engagements in partnership with CEO for multiple clients. Created and executed custom quantitative and qualitative research (ethnographic and focus groups) plans for companies in multiple categories (wireless, EdTech, and public media). Leveraged analytics and key stakeholder engagement to diagnose key business problems and ensure activation of strategic recommendations coming from research. Managed team capacity and profit and loss profiles to maximize firm profitability. Realized revenue over $500K.
Education
University of Cincinnati Carl H. Lindner College of Business
MBA, Marketing/ Finance
2003
Morehouse College
BS, Mathematics, Physics
Skills
- Brand Development
- Product Innovation
- Portfolio Management
- Brand Management
- Nielsen
- Strategic Planning
- Brand Equity
- Customer Segmentation Strategy
- Cross-Functional Team Leadership
- Management
- Integrated Marketing
- Segmentation
- Strategy
- Competitive Intelligence
- Fast-Moving Consumer Goods (Fmcg)
- Analytics
- Consumer Insight
- Marketing Management
- Marketing Strategy
- Advertising
- Team Management
- Marketing
- Marketing Effectiveness
- Market Planning
- Product Launch
- Brand Positioning Strategies
- Consumer Products
- Digital Strategy
- Product Development
- Competitive Analysis
- Strategic Thinking
- New Business Development
- Audience Development
- Business Strategy
- Forecasting
- Global Marketing
- Brand Architecture
- Product Management
- Product Marketing
- Marketing Research
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