Darius Allensworth
Head of Talent @Premier Athlete Agency
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WORK HISTORY
Head of Talent @Premier Athlete Agency
San Diego, CA, US
EDUCATION
University of California, Berkeley
Bachelor of Arts - BA, Sociology
Heritage High School
Diploma of Education
ABOUT DARIUS ALLENSWORTH
Strategic, creative professional well versed in the sports and culture space. Experience from both the client and agency side across partnerships, brand, events & social media marketing. Former Division 1 athlete (football) who excelled both on and off the field, passionate about growing brands and driving brand equity. Team captain with strong communication & leadership skills, who excelled in front of the camera in numerous post and pre game interviews with media commentary. Experience with digital, content creation, and production to deliver final marketing campaign assets. Working at the intersection of sports culture, community and commerce to drive growth for brands.Skill set overview-Integrated marketing strategy and brand management-Activation and events experience driving experiences-Brand partnerships and sales experience growing brands (relationship management skills)-Social media and digital expertise and trend awareness (verified on IG, Tik Tok, Twitter)-Team leader and mentor-Strong communication skills: On camera host, sports commentary, public speaking
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