Dario Calci
Senior Specialist Digital Marketing @Rai Pubblicità
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WORK HISTORY
Senior Specialist Digital Marketing @Rai Pubblicità
Milan, IT
In charge of Digital activities for Rai Pubblicità advertising video strategy. Provide ad hoc analyses for all the main structures (Marketing, Sales Department/Sales Force) in order to identify best commercial solutions related to Rai/RaiPubblicità advertising properties.Support Sales Force both for negotiations with customers and advertsing strategies. Management of Digital plans and integrated TV-Digital projects, Market competitive and sales analysis.Reporting & analysis of Digital audience data and campaign performances evaluation (economics, KPIs and competitiveness).
SKILLS
ABOUT DARIO CALCI
Digital Marketer with a strong experience in digital marketing and advertising…
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