Daria Lehka
Senior Performance Marketing Manager, Sea @KRUU
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WORK HISTORY
Senior Performance Marketing Manager, Sea @KRUU
DE
Planning, setting up, and managing PPC campaigns- Tracking, analyzing, and reporting results on campaign performance- Understanding digital marketing goals in order to translate goals into executable strategies through ongoing maintenance and enhancements- Owning the entire paid search channel, driving numbers, converting into real leads and ultimately revenue- Identifying KPIs and completing work as needed to improve ad performance- Conducting keyword research, testing ad copy, and optimizing campaigns for lean performance.
EDUCATION
National Technical University "Kharkiv Polytechnic Institute"
Master, Engineer of telecommunication and computer systems, analyst-researcher.
SKILLS
ABOUT DARIA LEHKA
Experience in digital marketing since 2015- B2B, B2C, SaaS, e-commerce- Niches: e-commerce, educational projects, auto sellers, B2B (USA, Europe), Fintech, and others.Tools- Google Ads- Meta Ads- Google Analytics (GA3, GA4)- Google Data Studio (Looker Studio)- Google Tag Manager- Bing Ads, and many moreI\'m good-natured and positive, enjoy the thrill of challenging projects with strict timelines. Looking forward to developing in line with the company. I am a responsible and careful person, with attention to details. People describe me as a team-worker, positive, willing to find solutions and flexible.
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