Daria Burminova

Product Manager In-vehicle Navigation Experience (Driving Focus) @Stellantis

Turin, IT

As Product Manager for the in-vehicle navigation app, I lead the strategy and execution for enhancing the driving experience, increasing user engagement, and unlocking monetization opportunities. My focus is on optimizing the full navigation journey — from the moment a user taps \"Navigate\" to successful arrival — while tailoring experiences for both habitual and exploratory travel.Key Responsibilities- Own the end-to-end product strategy for the in-vehicle navigation driving experience, with a focus on increasing conversion from route initiation to destination arrival- Design and optimize navigation flows for routine travel scenarios, recognizing the unique needs of users commuting to familiar destinations (e.g, home, work, school)- Collaborate with UX, HMI, and engineering teams to deliver context-aware, low-distraction guidance tailored to real-world driving conditions- Leverage behavioral data and user feedback to identify friction points and improve engagement across the navigation funnel- Define and prioritize features that support monetization, including in-app advertising, parking availability and payments, and location-based services- Partner with data science and analytics teams to track KPIs such as route completion rate, session duration, and feature adoption- Coordinate with external partners (e.g, map providers, payment platforms, and networks) to integrate third-party services that enhance user value and revenue potential.

MIP Politecnico di Milano

Executive Master, Innovation and Design Management

Politecnico di Milano

Master's degree, Telecommunications Engineering

Herzen State Pedagogical University of Russia

Bachelor of Applied Science (B.A.Sc.), Computer and Information Sciences

University of Northern Iowa

Exchange Program, Computer Science