Dara Treseder

About Dara Treseder

Dara Treseder is a globally recognized business and technology executive with deep expertise in driving growth, leading digital transformation, scaling commercial businesses, and building high-performing global organizations across Fortune 500 B2B and consumer companies. Dara currently serves as Chief Marketing Officer at Autodesk, the leading technology company transforming how the world is designed and made, from greener buildings and cleaner cars to award-winning TV shows, movies, and games. In addition to leading Autodesk\'s worldwide marketing, brand, communications, growth, and education organizations, Dara is accountable for the company\'s digital revenue and global e-commerce P&L, including the product, commercial, and customer experience teams that bring it to life. She also founded and leads Autodesk for Small Business, designed to expand Autodesk\'s reach with small business customers through differentiated product experiences, flexible monetization models, and scaled digital acquisition, commerce, and engagement. Prior to Autodesk, Dara served as Global Head of Marketing, Communications & Membership at Peloton, where she helped grow global membership from 2.6 million to nearly 7 million. Previously, she was Chief Marketing Officer at Carbon and Chief Marketing Officer of GE Business Innovations & GE Ventures. Earlier in her career, she held growth and marketing leadership roles at Apple and Goldman Sachs. Dara has been recognized by Forbes as one of the World\'s Most Influential CMOs and became the first Black executive inducted into the Forbes CMO Hall of Fame. She has also been named by CNBC as a Changemaker transforming business and society, by Business Insider as one of the world\'s most innovative CMOs, and by Adweek as a Brand Genius. Dara serves on the board of Robinhood and on the Board of Visitors for Howard University\'s College of Engineering and Architecture. She graduated cum laude from Harvard University with highest honors in the field and earned her MBA from Stanford University.

Experience

1. Chief Marketing Officer

   Autodesk

   Oct 2022 — Present

   Autodesk helps you design and make anything.#MakeAnything #LetThereBeAnythingLeads global e-commerce business and Autodesk for Small Business, sets the strategy to market the product portfolio, and oversees the company’s marketing, brand, communications, demand generation, marketing technology & AI, growth, digital, and education business teams.

Education

• Harvard University

  A.B, cum laude, highest honors in field

• Stanford University Graduate School of Business

  Master of Business Administration (MBA)