Dan Seyer

About Dan Seyer

What’s your marketing charter? TL;DR Actively servicing ambitious clients after completing the integration of my last start-up in 2025. Providing fractional, interim, or full-time go-to-market leadership. Bringing proven GTM leadership patterns and systems to help organizations see them and apply them consistently to scale— Accomplished CMO with proven success positioning and scaling companies in emerging categories with SaaS and services business models resulting in improved financial performance and multiple VC/PE/founder exits. Three successful exits to pubic companies (BT, Google, Wipro).Strong track record driving strategy, branding, GTM, demand generation, customer acquisition, campaigns, channel development and operational improvements. Experience building and marketing platform solutions with multi-sided markets, communities, developer relations along with product experience that includes API development. Focused on creation and scale to start up, build-out and drive growth at high-value companies. Outcome-oriented with the energy and passion to drive customer success, brand development, communications, product marketing, and demand generation. Experienced managing and aligning sales, channel and marketing bringing ABM, account intelligence/intent and nurturing into client success programs. Data-driven marketing methodology framework of frameworks approach —incorporating the Sirius Decisions(incl. demand unit waterfall), Gartner, PRTM and Big Four management consulting experiences.Unique CMO skills with a strong technical background in software development and distributed systems architecture. Patents: US20•••••••24A1 (API-based social voting), (linked messaging access) Product Management Skills: Business Strategy and Planning, Leadership and Decision Making, Product Strategy and Roadmap Planning, Product Funnel Management, Market/Competitive Assessment, Development Planning and Management, Communications, API Development Unified Communications, Security & Compliance, Entertainment, HomeTech/Real Estate, IoT, Cloud/Mobile, Developer Ecosystems, Blockchain

Experience

1. Fractional CMO (and Team Agency) Services

   Build Marketing

   Jan 2025 — Present

   Are you configured to scale?Senior marketing leadership for companies ready to scale. Offering an optimized marketing model that blends local expertise, an execution model designed to control costs, and continuous AI learning, providing a full suite of marketing department capabilities spanning positioning, brand and go-to-market strategy, funnel and channel management, content programs, and MarTech execution, delivered through fractional, interim, or full-time engagement models. What’s in your marketing charter this year? This quarter?Interested in working with organizations that take a business-first approach to products and services, invest in developer programs, and pursue API-led strategies.Built operating at VC or PE pace and focused on inventing in what’s next.

Education

• UCLA Anderson School of Management

  MBA

• California Polytechnic State University-San Luis Obispo

  BS, Engineering

Skills

• Go-to-Market Strategy
• Mobile Applications
• Voip
• Finance
• Cross-Functional Team Leadership
• User Experience
• Product Marketing
• Mobile Devices
• Integration
• Digital Media
• Direct Marketing
• Leadership
• Process Improvement
• Product Design
• Product Launch
• Cloud Computing
• Software Development
• Agile Methodologies
• Management
• Introducing New Products
• Telecommunications
• Product Development
• Mobile Technology
• Mobile
• Online Advertising
• Developer Relations
• Product Management
• Online Marketing
• Saas
• Start-Up Ventures
• Marketing
• Start-Ups
• Strategic Planning
• Lead Generation
• Crm
• New Product Ideas
• Strategy
• Strategic Partnerships
• Android
• Entrepreneurship