Dan Rafuse

Director, Sales Strategy & Planning @High Liner Foods

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

Signup · Get unlimited contacts

WORK HISTORY

Sep 2024 — Present

Director, Sales Strategy & Planning @High Liner Foods

View department →

Toronto, ON, CA

Sales Planning & Strategy professional with a proven ability to drive commercial performance through planning, strategic alignment, and data-led decision-making. Experienced in building processes, optimizing sales execution, and aligning cross-functional teams around growth priorities.Focused on translating strategy into actionable plans, improving visibility into performance, and enabling sales teams to operate with greater focus and efficiency. Skilled in sales planning, performance management, go-to-market strategy, and strategic initiative execution.

EDUCATION

2020 — 2023

Dalhousie University

Master of Business Administration - MBA, Organizational Leadership

2006 — 2010

St. Francis Xavier University

Business Administration, Marketing

SKILLS

AnalysisInventory ManagementCrmSupply Chain ManagementSales ManagementSalesManagementNegotiationMarket AnalysisVendor RelationsFood & BeverageCustomer ServicePurchasingKey Account ManagementP&L AnalysisContract NegotiationBusiness DevelopmentAdaptabilityContract NegotiationsNational AccountsProcurementRelationship ManagementSales PresentationsMerchandising

ABOUT DAN RAFUSE

With a strong background in sales, marketing, strategic planning, supply chain and category management, I am motivated by driving growth, optimizing sales strategies, and business processes. I am passionate about technology, enabling internal teams, empowering sales teams and defining go-to-market strategies for success.I enjoy making sense of complex supply chains, building new go to market channels, and tools to strengthen internal processes that drive sustainable growth.

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Dan Rafuse — Director, Sales Strategy & Planning at High Liner Foods in Toronto, ON, CA | Unifers