Danny McCormick

Experiential Producer & Locations Specialist | Film, TV, Fashion, Marketing, and Brand Campaigns

Role
Experiential Producer at Verb
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Danny McCormick

Agency, film, and fashion industry–experienced experiential producer and creative strategist. Skilled in brand rollouts, cultural campaigns, pop-ups, project management, and creative direction. Strong track record in locations, logistics, sourcing, sales, marketing, and digital campaigns. Draws creative inspiration from history, art, anthropology, textiles, and geography, with a deep interest in travel, biomechanics, and human performance. Former Division 1 NCAA All-American and team captain with coaching experience.

Experience

  1. Experiential Producer

    Verb

    Aug 2021 — Present · Los Angeles, CA, US

    Led $500K–$7M experiential campaigns for brands including Airbnb, HBO Max, and Amazon Prime Video.•Secured premium venues, negotiated vendor contracts, and ensured creative feasibility, exceeding KPIs.•Directed high-profile tech keynotes, content shoots, and celebrity experiences with cross-functional alignment.•Supported successful RFP wins by aligning proposals with client priorities and strategic goals.

Education

  • ArtCenter College of Design

    Extension Courses

    2010 — 2012

  • Otis College of Art and Design

    Extension Courses

    2010 — 2013

  • University of Maryland College Park

    Bachelor's Degree

    1998 — 2003

Skills

  • Photography
  • Event Management
  • Photoshop
  • Advertising
  • Public Relations
  • Public Speaking
  • Styling
  • Adobe Photoshop
  • Lacrosse
  • Retail
  • Photo Editing
  • Strategic Planning
  • Trend Analysis
  • Textiles
  • Social Media Marketing
  • Brand Management
  • Event Planning
  • Art Direction
  • Photo Shoot Production
  • Visual Merchandising
  • Yoga
  • Fashion
  • Marketing
  • Trend Research
  • Creative Direction
  • Location Management
  • Marketing Strategy
  • Production Management
  • Brand Development
  • Sales
  • Apparel
  • Social Media

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