Danny Major
Senior Marketing Manager at American Express
- Role
- Senior Marketing Manager at American Express
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Danny Major
Marketing Manager in Financial Services industry. Particularly interested in product marketing in a consumer segment. • Managed cross-functional team to achieve acquisition goals based on targeting budget of 10 million customers per month • Identified areas of process inefficiency and oversaw change management • Developed and executed strategies and creative direction that realized increased response rates as compared to previous months • Ensured communication was aligned with product strategy in all channels • Presented competitive analysis and strategy recommendations to senior management Specialties: Developing strategy, branding, consumer products, technically savvy
Experience
Senior Marketing Manager
May 2011 — Present · New York, NY, US
Education
Hochschule für Technik und Wirtschaft Berlin
MBA, International Business
2002 — 2003
Texas State Technical College Waco
Associate’s Degree, Laser and Optical Engineering, 3.7
1995 — 1997
The University of Texas at Dallas
BS, Business
2000 — 2002
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