Dan Moluf
Programmatic Inventory Development | 10+ years of experience in paid media, product development, and cross-functional team leadership.
- Role
- Sr Analyst, Programmatic Inventory at Cvs Media Exchange Cmx
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About Dan Moluf
As an analytical, creative, collaborative product marketer with multifaceted expertise, I have a history of success elevating go-to-market and growth strategies to achieve ambitious business objectives.My reputation as a product marketing expert, storyteller and expert influencer with infectious optimism –someone who is easy to work with – is well deserved. At my best, I enable everyone on the team to achieve more as a positive force lifting up those around me and getting the most from each team member – creating a more productive, innovative workplace.Professionally, I determine key target audience, positioning, value propositions and channel strategy to drive product market fit and successful product launches. Subsequent growth stems from developing customer segmentation, positioning and messaging to influence marketing strategies and the product roadmap. Tracking marketing program performance and coordinating with the global marketing team ensures success.As the overarching voice of the customer, I remove blockers, distilling product complexity into differentiated, compelling, memorable, simplified and ready-to-use positioning and messaging that drives understanding, consideration and adoption.I truly believe that a strong, positive, collaborative culture promotes creativity and productivity is a key factor in product marketing success.
Experience
Sr Analyst, Programmatic Inventory
Feb 2025 — Present
Education
University of Nebraska at Omaha
Bachelor's of science in communication, Public Relations/Advertising
2004 — 2008
University of Nebraska-Lincoln
Master of Business Administration - MBA, Business Administration and Management, General
Skills
- Management
- Digital Marketing
- Marketing Strategy
- Visual Merchandising
- Social Media
- Microsoft Office
- Merchandising
- Online Marketing
- Time Management
- Advertising
- Email Marketing
- Adobe Creative Suite
- Customer Service
- Customer Satisfaction
- Retail
- Marketing
- Salesforce Training
- Leadership
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