Dan Marsh

About Dan Marsh

As the VP of Sales at OptimizeRx, I help lead the execution of the company\'s growth…

Experience

1. VP of Sales

   OptimizeRx

   Oct 2021 — Present

   OptimizeRx Corporation (NASDAQ: OPRX) leverages extensive and varied HIT partnerships to allow life sciences to supply information across the digital portals and platforms HCPs use all day. While providers are actively planning or delivering care, clinical brand messaging is delivered at precise points within the patient chart while they are entering notes, reviewing labs, entering diagnoses, and searching for treatments. We extend marketing reach enabling access to known/unknown buying committees through ABM and hyper-targeted engagement via proprietary ad serving in the social networks • Execute OptimizeRx’s growth strategy through the promotion of service and program offerings that meet client’s business needs for both existing and new clients. • Identify and recommend solutions that drive product utilization for existing and potential clients. • Develop and maintain long term relationships with existing and potential clients. • Work collaboratively with internal departments to drive revenue and meet client expectations. • Prospect and develop new business relationships, creating a pipeline of sales prospects. • Maintain open communication with client on program status, implementation, proposals and account details. • Analyze industry activity and develop annual business plans.

Education

• Southern New Hampshire University

  BA, Marketing

  1985 — 1989

Skills

• SEO
• Direct Marketing
• Marketing
• Digital Marketing
• New Business Development
• Publishing
• Digital Media
• Account Based Marketing
• Marketing Strategy
• Healthcare Industry
• Marketing Communications
• Online Advertising
• Medical Device Marketing
• B2b
• Strategy
• Pharmaceutical Industry
• Email Marketing
• Integrated Marketing
• Strategic Partnerships
• Social Media
• Advertising