Daniel Levey

About Daniel Levey

I’m a social media and digital marketing leader with 15 years of experience building scalable social programs, leading high-performing teams, and turning content into measurable business impact.I specialize in enterprise social strategy, aligning brand, recruiting, communications, and business goals across complex organizations. I’ve led social ecosystems with dozens of accounts, built governance frameworks from the ground up, launched employee advocacy programs, and implemented modern tools and listening strategies to drive smarter decisions.Today, I lead social media for Nelnet and its business lines, overseeing 56 accounts across LinkedIn, Instagram, Facebook, TikTok, YouTube, and Twitter (I will never call it X). My team partners closely with creative, recruiting, executives, and business leaders to ensure social supports growth, employer branding, customer engagement, and reputation management.Highlights from my career:Scaled CONNECT’s Facebook audience 10x (465 - through a single paid campaign and grew Twitter organically from 0 - through community engagementIncreased Boomi’s organic LinkedIn impressions from ~3,300 to per post by redesigning posting strategy and content timingBuilt employee advocacy programs that turned entire workforces into brand ambassadorsImplemented social governance, listening, analytics, and compliance programs across global organizationsMy leadership style is collaborative, data-driven, and people-first. I’m known for translating strategy into action, building trust across teams, and helping organizations see social media as a business driver, not just a publishing channel.CliftonStrengths: Strategic | Relator | Responsibility | Learner | IndividualizationFluent in French and Hebrew.Core expertise:Social Media Strategy • Team Leadership • Enterprise Governance • B2B & B2C Content • Community Management • Social Listening • Analytics & Reporting • Brand Positioning • Crisis Management • Employee Advocacy • AI Always open to connecting: d•••••@gmail.com

Experience

1. Social Media Manager

   Nelnet

   Mar 2023 — Present

   Lead enterprise social media strategy across Nelnet and multiple business lines, overseeing 56 social accounts spanning LinkedIn, Instagram, Facebook, TikTok, YouTube, and Twitter.Own company-wide social strategy, governance, and performance frameworksPartner with business leaders to align social media with recruiting, brand, and growth goalsLead cross-functional collaboration with Creative (copy, design, video, web), Marketing, Recruiting, and Executive teamsImplemented Sprout Social as the organization’s centralized management platform, including publishing workflows, social listening, automated rules, and reportingLaunched companywide Employee Advocacy program in partnership with Recruiting, Marketing, and Executive leadershipBuilt scalable processes for content planning, approvals, sentiment monitoring, and performance optimizationGuide paid + organic social campaigns across multiple audiences and industriesKey impact:Centralized and modernized social operations across dozens of accountsEstablished social listening to monitor brand sentiment and customer insightsCreated advocacy infrastructure enabling associates to amplify company messaging authentically

Education

• Cornell University

  Certificate in Marketing & Strategy for Business Leaders, Strategic Marketing

• University of Nevada-Las Vegas

  Hotel Administration, Hotel Management, Marketing, Business Management

• Smoky Hill High School

  International Baccalaureate Program

Skills

• Time Management
• Hospitality Management
• Resorts
• SEO
• Strategy
• Brand Management
• Marketing Strategy
• Marketing Communications
• Facebook
• Restaurants
• Food & Beverage
• Trade Shows
• Customer Service
• Customer Satisfaction
• Event Management
• Meeting Planning
• Corporate Events
• Hospitality
• Marketing
• Sales
• Brand Development
• Hospitality Industry
• Retail
• Customer Relations
• Direct Marketing
• Advertising
• Public Relations
• Digital Marketing
• Relationship Marketing
• Online Advertising
• Blogging
• Hotels
• Entertainment
• Leadership
• Marketing Management
• Email Marketing
• Social Networking
• Brand Awareness
• Social Media Marketing
• Crm