Dan Leiva

About Dan Leiva

Accomplished Fortune 500 executive with 25+ years of leadership experience driving growth, efficiency, and customer transformation at the intersection of technology and experience. I bring deep expertise in AI-powered innovation, digital platforms, and operational scale, having led major CX and service transformations across industries including eCommerce, hardware, fintech and insurance.As a strategic advisor, I help executive teams anticipate disruption, unlock customer value, and align experience investments with long-term enterprise outcomes. I’ve built and scaled global teams, influenced multi-billion-dollar tech roadmaps, and delivered double-digit improvements in satisfaction, retention, and cost-to-serve. I also serve as a recognized thought leader, frequently speaking at global conferences on the future of customer experience, generative AI, and technology strategy.I’m particularly effective at translating between C-suite vision and frontline execution, making me a unique asset in shaping customer-centric executive decisions, especially in times of transformation.

Experience

1. Founder

   Cxamplify

   Jan 2026 — Present

   Helping organizations reimagine customer experience through AI-powered design, modern technology architectures, and scalable operating models. Partners with executive teams to transform how customers engage, solve problems, and receive value. Known for unlocking higher satisfaction, stronger loyalty, lower cost-to-serve, and turning big-picture vision into roadmaps that deliver next-level impact.Areas of Focus: Customer Experience Strategy & Transformation, AI (Generative + Structured) Strategy & Implementation, Intelligent Automation & Self-Service Optimization, Product Innovation & Experience Design, Customer Service Strategy & Operations

Education

• University of Arizona - Eller College of Management

  MBA, Business Administration and Management, General

  2005 — 2007

• University of Phoenix

  BSIT, Information Technology

  2001 — 2004

Skills

• Analytics
• Troubleshooting
• Change Management
• Quality Assurance
• Enterprise Software
• Software Project Management
• Crm
• Itil
• Saas
• Six Sigma
• Project Management
• Software Development
• People Management
• Strategic Planning
• IT Strategy
• Erp
• Networking
• Outsourcing
• Program Management
• Management
• Business Process
• Continuous Improvement
• Process Improvement
• Service Delivery
• Process Engineering
• Business Analysis
• Information Technology
• Customer Experience
• Business Process Improvement
• Problem Solving
• Operations Management
• Business Systems
• Product Management
• Call Center Development
• Call Centers
• Software as a Service (Saas)
• Integration
• Project Portfolio Management
• Sdlc
• Cross-Functional Team Leadership