Daniyal Farooqi

About Daniyal Farooqi

My mission is to help organizations grow revenue and expand market share by transforming data and insights into growth strategies that deliver measurable impact across every customer touchpoint.As a growth and marketing leader, I specialize in leveraging ABM strategies, account intelligence, and MarTech to uncover opportunities, enable personalized engagement, and drive pipeline through hypothesis-driven experimentation.With 10+ years of experience spanning Digital Operations, Growth Marketing, Performance Analytics, and E-Commerce, I bring a proven track record of driving sales growth in both B2B and B2C environments. Throughout my career, I’ve partnered with global brands including HP, Vodafone, Sophos and Bell —delivering scalable growth & 4P strategies that fuel long-term business success.

Experience

1. Global Head of Public Sector Marketing

   HP

   Sep 2025 — Present

Education

• Queen's University

  Master of Management Analytics

• McMaster University

  Bachelor of Engineering, Electrical Engineering

  2009 — 2013

Skills

• Telecommunications
• Lean Tools
• Technical Training
• Project Planning
• Project Portfolio Management
• Performance Management
• Compensation Planning
• Microsoft Sql Server
• Sql
• Matlab
• Microsoft Excel
• Asp.net
• Sdlc
• Sap Erp
• Crystal Reports
• Visual Studio
• C
• Visual Basic
• Html
• Microsoft Office
• Financial Analysis
• Financial Forecasting
• T-Sql Stored Procedures
• Software Documentation
• Javascript
• Iis
• Software Quality Assurance
• Sharepoint
• Captivate
• Camtasia
• Learning Management Systems
• E-Learning
• Agile Testing
• Program Management
• Business Development
• Business Strategy
• Business Intelligence
• Operations Management
• Digital Strategy
• Project Management