Daniel V.

Creative Strategist

Role
Head of Marketing & Creative Strategy at Aria Insurtech
Location
Miami Beach, FL, US
LinkedIn followers
500 followers

About Daniel V.

Creative Strategist with 10+ years building brands, campaigns, and content that connect…

Experience

  1. Head of Marketing & Creative Strategy

    Aria Insurtech

    Jan 2023 — Present · Miami, FL, US

    Built and led creative + growth strategy across multiple verticals, driving brand, content, and performance marketing efforts for five companies- Managed full-funnel campaigns across Meta, Google, email, SEO, and direct mail—cutting CPL by 50% and improving conversion rates across brands- Directed and Mentored cross-functional teams (onsite & remote) of 12+ in content production, branding, and lead generation—overseeing workflows, approvals, and delivery- Embedded AI tools into creative ops, accelerating content output, automating copy and design iterations, and scaling campaign testing- Led event marketing from sponsorship to production, aligning in-person activations with digital performance goals.

Education

  • Universidad Casa Grande

    Bachelor of communication + multimedia, Communication and Media Studies

    2007 — 2011

Skills

  • Adobe Photoshop
  • Drawing
  • Photoshop
  • Microsoft Excel
  • Event Producing
  • Digital Marketing
  • Film Production
  • Social Media
  • Singer-Songwriter
  • Marketing Communications
  • Illustrator
  • Film
  • Video Production
  • Music Production
  • Creative Direction
  • Art Direction
  • Management
  • Event Planning
  • Graphic Design
  • Art
  • Social Media Marketing

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Daniel V. — Head of Marketing & Creative Strategy at Aria Insurtech in Miami Beach, FL, US | Unifers