Daniel P.
Strategy | Transformation Leader | Global Ops
- Role
- Director, Global Marketing Strategy & Operations at Hilton
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Daniel P.
Daniel Parmar is a Senior Director within Merkle\'s Business Strategy practice. Since joining Merkle in 2011, Daniel has partnered with clients on transformation programs and covered issues ranging from omnichannel marketing evolution, digital and CXM strategy and multinational marketing programs. Daniel\'s experience covers a range of sectors including automotive, financial services, CPG and pharma. Daniel also leads the Market Research function within the Strategy practice, and is charged with defining innovative ways to use industry, competitive and customer data to enhance development of strategic plans and drive value for clients.
Experience
Director, Global Marketing Strategy & Operations
Oct 2025 — Present · Washington, DC, US
Education
Madras Christian College
Bachelor of Commerce (B.Com.), Business Administration and Management, Finance, Marketing
2000 — 2003
Madras Christian College
Master of Commerce, Business Management, Marketing, Finance
2003 — 2005
University of Missouri Trulaske College of Business
MBA, Marketing, Finance
2008 — 2010
Skills
- Digital Strategy
- Marketing Consulting
- Pay Per Click (Ppc)
- Mobile Marketing
- Strategic Planning
- Market Research
- SEO
- Competitive Analysis
- Management Consulting
- Online Advertising
- Business Planning
- Web Analytics
- Business Development
- Digital Marketing
- Analytics
- Leadership
- Online Marketing
- Business Strategy
- Sem
- Google Analytics
- Product Development
- Analysis
- Search Engine Optimization (SEO)
- Cross-Functional Team Leadership
- Marketing Strategy
- Search Engine Marketing (Sem)
- Product Management
- Search Advertising
- Google Adwords
- Strategy Consulting
- E-Commerce
- Management
- Advertising
- Lead Generation
- Ppc
- Marketing
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