Dan Odonovan
Buyer (Bedding) @Argos
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WORK HISTORY
Buyer (Bedding) @Argos
Coventry, GB
Promoted to Buyer responsible for the performances across Design and Fleece Bedding for Argos and Habitat; presenting in trade/WSSI, building supplier relationships, aligning with global sourcing teams on strategy, growing sales and market share, planning and implementing trade reactions and growing our promotional/value propositions.• Responsible for developing and implementing strategies to drive incremental performance, working with internal and external stakeholders to land new range launches and promotional activity.• Close relationships with teams in South Asia and China to identify any cost benefits or declines; using our commodity reports to see future opportunities for cost savings, driving category profit.• Working with the design team and global sourcing teams to identify opportunities for newness, growing bestselling ranges and sourcing fabric newness; aided by market research such as regular comp shops.• Leadership and development of the Assistant Buyers and Buying Admin within the team, supporting them planning workload, aiding their development and training, with diarised check ins.• Aligning, growing and implementing our promotional and digital activities in line with the over-arching trade plan, building relationships with stakeholders to achieve this such as trade planning, buying/merch managers, digital and marketing. Leading to creating a robust category plan, with a view of the next 12 months, aiding sales and profit growth.• Managing Core business and promotional critical paths in weekly meetings, aligning the team to key deadlines, and escalating anything falling outside of CP. Ensuring the team is clear on next steps; managing deadlines and expectations across the team/business.• Strong negotiation skills with FOB and landed suppliers, with a focus on growing profit in line with business strategy.• Supporting buying ranges outside of my immediate category, within collaborations (Habitat X William Morris & Co.)
EDUCATION
De Montfort University
Foundation Degree, Art & Design
De Montfort University
Bachelor's Degree, Graphic Design
Groby Community College
A Levels, Graphic Design, Psychology, Business Studies, English Literature & Language
SKILLS
ABOUT DAN ODONOVAN
I am a commercially driven buying professional with over ten years’ experience in fast-paced retail and retail-facing environments, specialising in consumer products. I bring a strong track record of delivering profitable growth by aligning product strategy with customer insight, market trends, and commercial objectives.Experienced in partnering with cross-functional buying teams, suppliers, and external stakeholders, I identify and capitalise on new opportunities grounded in customer needs, purchasing behaviours, and market performance data. I am confident in leading negotiations, managing end-to-end critical paths, executing promotional strategies, and driving initiatives that increase market share and margin performance.My approach combines strategic thinking with operational excellence. I maintain meticulous attention to detail while managing multiple concurrent projects, ensuring timelines, budgets, and quality standards are consistently met. I am hands-on in product development and range management, balancing creativity with commercial rigour to deliver compelling assortments that resonate with target customers.I thrive in dynamic environments where pace, collaboration, and accountability are key, and I am motivated by delivering measurable results that contribute to long-term business success.
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