Daniel M.

Marketing Automation Manager @Conversion

Vancouver, BC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2021 — Present

Marketing Automation Manager @Conversion

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Vancouver, BC, CA

CRM database management / workflow building (Certified HubSpot Admin)- Marketing Campaign Strategy and Execution (digital channels including email, social)- Integrating and maintaining our marketing tech- Reporting, metrics, results/performance analysis

EDUCATION

2006 — 2008

British Columbia Institute of Technology

Diploma

2008 — 2009

Royal Roads University

Bachelor of Commerce - BCom

SKILLS

International Business DevelopmentSpanishBusiness PlanningSalesProject ManagementSales OperationsMarketingMs PaintGlobal ThinkerInternational TradeBusiness DevelopmentNegotiationMarketing ManagementMarketing CommunicationsLogisticsNew Business DevelopmentMarket ResearchInternational MarketingInternational BusinessBusiness StrategyTime ManagementMarketing StrategySales ManagementInternational Sales

ABOUT DANIEL M.

As a Marketing Automation Manager at Conversion (a GAIN Specialist), a leading experimentation and conversion rate optimization agency, I am responsible for creating and executing effective email/social marketing campaigns, as well as managing and integrating our marketing technology stack including our CRM/MAS. With over six years of experience in marketing operations, sales operations, and business development, I have a keen understanding of how to leverage data, tools, and processes to optimize marketing performance and generate quality leads.I am a HubSpot Super Admin, certified in HubSpot CRM Management/Strategy, and experienced in using various platforms and applications, such as Zapier, Outreach, Salesforce, Microsoft Dynamics, LinkedIn Sales Navigator, Chili Piper, SalesLoft, Velocify, Cloudingo, Campaign Monitor, and Leadpages. I have successfully transitioned our CRM from Salesforce to HubSpot, implemented a marketing automation system, and upgraded our martech stack. I also manage metrics and reporting, and support sales and marketing efforts with content and campaign management. Additionally, I have a strong background in full cycle sales and business development, working with Latin/South American and North American markets, and fluent in Spanish and English.

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Daniel M. — Marketing Automation Manager at Conversion in Vancouver, BC, CA | Unifers