Daniel Martinez

Co-founder @Cyrc

Montreal, QC, CA

Built a circular design company from the ground up, scaling to 80+ retail partners across North America, including the Guggenheim Museum Design Store.• Directed brand development, creative vision, and marketing strategy, from product design and packaging to web (Shopify) and campaign launches.• Designed immersive installations for IDS Toronto, DesignTO Festival, SHOPPE OBJECT, and ICFF, featured in Dezeen, Designlines, Azure, Design Milk, House & Home.• Oversaw digital & physical retail strategy—boosting brand awareness, media coverage, and sales growth.• Secured press coverage across North America and expanded brand presence through partnerships and PR.