Danielle Yedinak

Marketing leader, customer lifecycle expert, change maker

Role: Senior Director at Microsoft
Location: Redmond, WA, US
LinkedIn followers: 500 followers

Information TechnologyView LinkedIn profile

About Danielle Yedinak

Transformational and self-directed leader with 15+ year’s experience in digital and relationship marketing in the technology sector-Strategically and passionately determine the best story to tell customers about how the way they work can fundamentally change for the better. I thrive in leading and learning from a team of cross-functional marketers to land messages that resonate-Delivered award-winning work across global marketing campaigns. Proven history of driving business growth and return on investment through insight, transformational ideas, and customer-centric experiences and journeys. Specialties: DIGITAL MARKETING STRATEGY | GLOBAL COMMUNICATIONS STRATEGY | STRATEGIC PLANNING | TEAM MANAGEMENT | TALENT DEVELOPMENT | MARKETING CONTENT CREATION | GLOBAL DEPLOYMENT | GLOBAL READINESS | DIGITAL CAMPAIGN DEVELOPMENT | INFLUENCER MARKETING | GLOBAL OPERATIONS | EXECUTIVE COMMUNICATIONS | BUSINESS DEVELOPMENT | SALES ENABLEMENT

Experience

Senior Director
Microsoft
Sep 2024 — Present · Redmond, WA, US
Led customer journeys and channel marketing initiatives at Microsoft, managing 220 billion impressions annually.• Developed targeted marketing strategies aligned with customer needs and goals.• Implemented innovative approaches to drive customer engagement and increase brand visibility.

Education

University of Washington
Bachelor of Arts (B.A.), Political Science and Government
1999 — 2003
University of Washington
Bachelor of Arts (B.A.), Journalism
1999 — 2003

Skills

Business Intelligence
Email Marketing
Crm
Product Management
Cross-Functional Team Leadership
Marketing Strategy
Demand Generation
Go-to-Market Strategy
Strategic Partnerships
Multi-Channel Marketing
Analytics
Business Strategy
Program Management
Product Marketing
Strategy
Integrated Marketing Communications Planning
Marketing Operations
Team Leadership

Contact information

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Work email
•••••@microsoft.com
Personal email
•••••@•••••.com
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Current company

Microsoft

Software Development · 10K employees · 1 Microsoft Way, Redmond, Washington, 98052, US

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

microsoft.com

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