Danielle Maddiboina
Director, Real‑World Data Strategy | RWD Ecosystem & Partnerships | AI‑Enabled Evidence Generation | Data Governance & Compliance
- Role
- Director, Real-world Data Strategy Exploration at Bristol Myers Squibb
- Location
- Princeton, NJ, US
- LinkedIn followers
- 500 followers
About Danielle Maddiboina
Director, Real‑World Data Strategy at Bristol Myers Squibb, leading an enterprise RWD vision that connects BMS’s scientific priorities with a fit‑for‑purpose, high‑value data ecosystem. Partner with clinical development, translational medicine, HEOR, commercial, and data science teams to align business needs with the right RWD sources, AI‑enabled analytics, and federated data environments, ensuring compliant, scalable solutions. Deep experience across RWD partnerships, data governance, and digital health innovation, with a track record of building business cases, optimizing vendor portfolios, and driving cross‑functional engagement to turn real‑world data into actionable, regulatory‑grade evidence.
Experience
Director, Real-world Data Strategy Exploration
Dec 2025 — Present · NJ, US
Champion and communicate a forward-looking RWD strategy that aligns with BMS business priorities, articulates the value of the current ecosystem, and inspires stakeholders across the enterprise- Integrate business needs and data value by synthesizing priorities from RWD users, assessing and monitoring data source value and usage, and recommending trade-offs to maximize business impact and investment efficiency- Lead strong engagement across stakeholders in strategy development and partner engagement processes through hub model of ongoing consultations- Develop and present clear business cases for RWD purchases, ensuring strategic alignment and effective use of resources within budget constraints- Maintain deep expertise in BMS’s RWD sources and a broad awareness of the global RWD landscape, proactively identifying and evaluating high-value opportunities for the organization-Align novel research ideas with available data to enable exploratory RWD use cases and accelerate innovation across the business-Drive the integration of AI and advanced analytics into RWD development, engineering, platforming, and research applications to unlock deeper insights and efficiencies- Lead rigorous evaluation and piloting of new RWD sources, assessing quality, value, and limitations, and making clear recommendations to stakeholders- Engage and assess RWD partners to ensure comprehensive data development capabilities and deliver projects that create strategic advantage for BMS- Collaborate with stakeholder groups to assess data vendors, establish business priorities, and maintain strong relationships with key business and enablement partners- Lead cross-functional teams in executing priority projects, ensuring timely, on-budget, and well-communicated results- Provide thought leadership and foster collaboration across exploratory RWD projects, both within BMS and with external partners.
Education
University of Missouri-Kansas City
Bachelor's, Communication Studies
2004 — 2008
Rockhurst University
MBA, Business Administration and Management, General
2008 — 2010
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.