Danielle Otero
EVP Global Paid Media & Analytics at Lionsgate
- Role
- EVP Global Paid Media & Analytics at Lionsgate
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Danielle Otero
Experienced Media expert with a demonstrated history of working in the entertainment industry. Strong marketing professional skilled in Media strategy, Media buying across both traditional and digital, as well as Integrated Marketing. I lead with a data mindset, backed by an innovative approach, challenging the status quo at every turn. Most importantly, I pride myself as a people leader who grows and supports a team to be their individual best, as a collective. Be passionate, be bold, live and experience fully! Look forward to connecting,
Experience
EVP Global Paid Media & Analytics
Apr 2024 — Present
Education
UCLA
BS, Economics
2002 — 2006
Skills
- Mediabank
- Mbox
- Online Advertising
- Integrated Marketing
- Media Buying
- Digital Media
- Promotions
- Media Strategy
- Market Research
- Interactive Marketing
- Marketing
- Marketing Strategy
- Television
- Broadcast
- Broadcasting
- Digital Marketing
- Digital Strategy
- Media Planning
- Mobile Marketing
- Microsoft Office
- Creative Direction
- Entertainment
- Advertising
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