Dannii Danielle Louise Keen L.
Proposal Manager @Blackboard
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WORK HISTORY
Proposal Manager @Blackboard
Owning and leading the proposal process from capture to submission, ensuring full compliance with client requirements and internal governance.Owning and managing bid management software to ensure high-quality, accurate data.Conducting strategic proposal reviews to emphasise key differentiators for success.Writing non-functional responses demonstrating attention to detail.Communicating and influencing at a mid-level individual contributor capacity.Knowledge of Capture Management best practices.Coaching sales teams and subject matter experts in persuasive writing and proposal best practices.Producing graphic designs to complement proposal materials on occasion.Understanding of SaaS - LMS, CRM and SISUser of Microsoft office, Salesforce, Responsive (was RFPIO) and SharepointGlobal support (NAHE -> EMEA -> APAC)
EDUCATION
Higham Lane School, Nuneaton
9 GCSE's Grade A*-C
WCG
IMI Level 3, Mobile Auto Electrics
WCG
EAL Level 3 NVQ Extended Diploma, Automotive Engineering (Prototype Powertrain Development)
Coventry University
CMI Level 7 Certificate in Strategic Management and Leadership, Business Administration and Management, General
Coventry University
CMI Level 7 Award in Professional Consulting, Accounting and Business/Management
WCG
Edexcel BTEC Level 3 Diploma, Engineering
North Warwickshire & Hinckley College
OCR Level 2 Award, Business Studies
North Warwickshire & Hinckley College
EDI Level 2 Certificate, Principles of Business and Administration
CU Coventry
CMI Level 5 Diploma in Management & Leadership, Business, Management, Marketing, and Related Support Services
WCG
Advanced Level Apprenticeship, Engineering Manufacture - Craft and Technician (Automotive)
CU Coventry
Bachelor of Arts - BA with Honours, Management and Leadership
Coventry University
Msc, Engineering Management
ABOUT DANNII DANIELLE LOUISE KEEN L.
Ideas become plans. Plans become outcomes. And in the world of bids and proposals, outcomes matter.As a Proposal Manager with global experience across NAHE, LAC, EMEA and APAC, I specialise in turning complex requirements into clear, compelling and strategically aligned proposals that help organisations win. I’m known for my organisation, analytical thinking and ability to bring structure to ambiguity - skills I’ve honed over a career spanning automotive engineering, technical solutions and SaaS proposal management.My journey began in the engineering world at Jaguar Land Rover, where precision, technical rigour and problem-solving became second nature. Alongside a full-time technical role, I earned a First-Class BA in Leadership & Management and later Level 7 qualifications in Strategic Management and Professional Consulting. That blend of technical depth and commercial understanding naturally led me to proposals - where strategy, communication and coordination intersect.Today, I lead end-to-end bid management for complex global opportunities in EdTech: defining win themes, aligning stakeholders, coordinating SMEs across multiple time zones, and crafting responses that are not only compliant, but compelling. I’m particularly passionate about driving proposal quality through structured processes, content optimisation and the smart use of AI tools.Recent achievements include: Leading high-value RFP responses across global regions, improving proposal consistency, clarity and competitive positioning. Driving cross-functional collaboration with Sales, Product, Legal, Security and SMEs to deliver accurate, on-time submissions. Enhancing bid team efficiency through skilled application of AI and Responsive (RFPIO), reducing content development time and improving quality. Developing strong understanding of SaaS solutions (LMS, CRM, SIS) to strengthen technical accuracy in proposals.Outside of work, you’ll usually find me reading, travelling (27 countries and counting), scuba diving, hiking, playing netball, competing in CrossFit, exploring new food spots, or spending time at home with my husband and three cats.Skills and Specialisms: Bid Management • Proposal Strategy • EdTech • RFP/RFI/RFQ/ITT • Win Themes • Stakeholder Engagement • Global Proposal Coordination • Content Development • Non-Functional Response Writing • SaaS (LMS, CRM, SIS) • Responsive (RFPIO) • Salesforce • SharePoint • Microsoft Office • AI-Enabled Productivity Tools • Project Management • Engineering & Technical Comprehension • APMP Foundation & Micro-Certs
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