Danielle Jackson
- Role
- Senior Digital Strategist at First Citizens Bank
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Danielle Jackson
I\'m a purpose-driven digital strategist, accessibility specialist, editor and writer with…
Experience
Senior Digital Strategist
May 2023 — Present
Manage, prioritize, and edit content for the bank\'s Small Business storefront + Lead web accessibility efforts for the content strategy team within the bank\'s digital experience + Co-lead editorial review of all non-account-related copy on firstcitizens.com + Onboard, train, guide, and support new strategists + Collaborate with stakeholders and designers to build and optimize accessible, high-performing, SEO-rich pages + Run bi-weekly content strategy sessions to share successes, ideas, and challenges + Conduct user accessibility testing on production and live pages for functionality and accessibility + Support content migration efforts related to bank mergers and acquisitions, including audits + Use AI tools to improve efficiency
Skills
- Proofreading
- Social Media
- Editing
- Feature Articles
- Publishing
- Blogging
- Storytelling
- Media Relations
- New Media
- Web Content
- Copy Editing
- Editorial
- Magazines
- Marketing
- Ap Style
- Advertising
- Publications
- Journalism
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