Daniel Leicher
Senior Social Media Manager @MSD Deutschland
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WORK HISTORY
Senior Social Media Manager @MSD Deutschland
Munich, DE
Strategic and content management of MSD Germany\'s social media channels. Advising three business units on the strategic integration of social media into their communications planning - organic and paid. Strategic and content responsibility for the social media communication of MSD Germany\'s largest consumer campaign on Facebook, Instagram and YouTube as well as supporting projects via influencers, TikTok, Snapchat, Pinterest and many more.
EDUCATION
Macromedia University of Applied Sciences
Master of Arts (M.A.), Media and Communication Management
Macromedia University of Applied Sciences
Bachelor of Arts, PR und Communication Management
International College of Management Sydney (ICMS)
Media Management
SKILLS
ABOUT DANIEL LEICHER
Tagtäglich helfe ich bei der Entwicklung von \"It\'s a Match\"-Content und Strategien. Das Perfect Match haben wir dann gefunden, wenn unser Content mit der passenden Botschaft auf dem richtigen Kanal die definierte Zielgruppe abholt und dabei unsere Ziele erreicht.
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