Danielle Zbodula
- Role
- Events Coordinator Store Operations at Pickle
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Danielle Zbodula
I am a results-driven professional with a degree in Advertising and Marketing…
Experience
Events Coordinator Store Operations
Feb 2024 — Present · New York, NY, US
Event Planning & Partnerships• Plan & execute in-store and external brand events, driving foot traffic and engagement• Develop strategic partnerships with fashion designers, influencers, and industry stakeholders • Oversee event logistics, from sourcing attendees through social media outreach to post-event follow-up and reporting/insight for future activations• Planned engaging, high-impact events on a small budget by leveraging partnerships and strategic resource allocation• Build and maintain relationships with media and community members to drive press opportunities and onboard new managed closets Retail & Store Operations• Manage store operations, staff, customer experience, and merchandising strategies • Analyze and monitor KPIs such as AOV, order acceptance, and fulfillment rates to achieve an 85% rental success rate• Track and analyze sales metrics, customer feedback, and event impact to prepare detailed performance reports that support data-driven strategic decisions• Implemented a redesigned inventory system and operational procedures to improve renter success rates and streamline in-store events • Coordinate logistics operations, including scheduling courier deliveries, pickups, and transportation of rental items Public Relations & Brand Growth • Build relationships with media and influencers, securing press opportunities and onboard new managed closets• Manage PR and influencer gifting initiatives, ensuring effective brand visibility • Design event invitations, promotional materials, and email blasts via Canva and Customer.io• Develop and distribute PR reports, tracking placements and event success metrics
Education
North Shore High School
High School/Secondary Diplomas and Certificates
Fashion Institute of Technology
Advertising Marketing Communications
2018 — 2021
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